Let’s Talk About It is a print and digital campaign for mental health awareness and advocacy. Aiming to reach a target audience of parents, the goal is to educate and initiate action surrounding adolescent mental health.

Social media graphics are informative and engaging to motivate the audience to take steps to learn more about mental wellness for kids and teens.

The poster campaign uses selective color along with statistics to emphasize the serious nature of the topic and to communicate clearly and efficiently to parents.